Are you searching for Digital Marketing Packages but not sure how much digital marketing costs? You have come to the right place. Here, you can learn about digital marketing services and the cost of digital marketing packages in India. Let’s dive right in to know how much digital marketing should cost in India in 2026.
Digital Marketing Packages in India
| Our Digital Marketing Services | Our Packages Cost | View Our Packages |
| Search Engine Optimization (SEO) | 15K- 40K INR / (250$- 600$) Per Month | Our Packages |
| Pay-Per-Click Advertising (PPC) | 10K – 30K INR / (140$-415$) Per Month | Our Packages |
| Social Media Marketing (SMM) | 12K- 35K INR / (165$- 480$) Per Month | Our Packages |
| Online Reputation Management (ORM) | 12K- 35K INR / (165$- 480$) Per Month | Our Packages |
| Logo Design Packages | 2K- 6K INR / (30$- 90$) Per Month | Our Packages |
| Social Media Optimization (SMO) | 15K- 40K INR / (210$- 550$) Per Month | Our Packages |
| Website Development | 10K- 25K INR / (150$- 320$) | Our Packages |
| Facebook Marketing | 10K- 28K INR / (150$- 400$) Per Month | Our Packages |
| Instagram Marketing | 10K- 28K INR / (150$- 400$) Per Month | Our Packages |
| YouTube Marketing | 10K- 28K INR / (140$- 385$) Per Month | Our Packages |
With such a boasting impact search engines have on the current world, can you even think of running a successful business without creating a solid impact in the online genre?
Well, it is not a hoax, but we want to update you on the fact that over 93% of online interactions start with a search engine!
Truth to be said: In today’s fast-paced digital world, where the person first picks up the mobile phone before opening his eyes in the morning, you can’t expect to succeed in any field by being alienated from the perks of Digital Marketing. Quickly understand the digital marketing cost and take a step ahead towards the success of your venture!
As the cost of digital marketing remains the driving force behind every decision, one question is quite obvious: How much do digital marketing packages cost?
The question, which seems quite straightforward, may require an answer that encompasses several elements. In this post, we aim to simplify the complexity of digital marketing packages and their associated costs in India, enabling you to make an informed decision and adopt digital marketing positively.
Do keep in mind that every digital marketing price list varies depending on the digital marketing agency you hire. The digital marketing costs provided here are based on a combination of standard research and our own digital marketing pricing.
What Is Digital Marketing?
Digital marketing simply refers to the use of online marketing & advertising strategies for business growth. These strategies utilise digital channels, including search engines, email, social media, and other websites, to connect with existing and prospective customers.
Why Digital Marketing Packages?
There are myriad reasons for getting started with Digital Marketing Packages. Let’s have a gander at a few of them:
Above 80% of customers search online before making online purchases
The way customers shop has changed drastically. When are you changing your selling techniques?
Over 78% of local searches turn to offline conversations
Don’t miss out on potential customers nearby if you are a local operational business. Start Digital Marketing today!
Over 70% of shoppers like to read about products online as compared to traditional means
Online content was king, is king, and will continue to remain. Are you utilizing the perks of content marketing?
Over 40% of traffic on e-commerce stores come through Google Searches
Nothing can be more intriguing than this fact! Is your e-commerce store gaining enough traffic?
People spend nearly 3-4 hours on their mobile phones
Will you get such kind of exposure anywhere else? No! So, why not embark on their gadget? Start Digital Marketing Today!
How Much Do Digital Marketing Packages Cost In India?
In most cases, businesses hire digital marketing agencies to handle the associated activities. These agencies have their own digital marketing pricing structure regarding the digital marketing services they offer.
You may find digital marketing packages ranging from affordable to costly, and it is up to you to decide how to proceed.
Digital marketing agencies work hard to increase your brand visibility and lead generation, so you may get better services at cheaper prices.
While numerous factors influence digital marketing pricing and budget, the average digital marketing budget for small businesses, given the size of your company and the scale of your project, ranges from ₹20,000 to ₹100,000 per year for SMBs.
Keep in mind that digital marketing is an ongoing process, so your budget may surge as you grow.
Digital Marketing Pricing Models
Since digital marketing services are usually offered by freelancers, digital agencies, and consultants, the actual marketing cost depends on the pricing model decided between the service provider and beneficiary. There are primarily three digital marketing pricing models:
Monthly Digital Marketing Packages
It is as simple as that. In this type of pricing model, your business would have to pay a monthly retainer charge to keep the digital marketing efforts ongoing. This is one of the most commonly adopted digital marketing pricing models for maintaining a sustainable digital presence of your business.
Hourly Digital Marketing Packages
This pricing model works well when working with digital marketing freelancers or consultants. In this case, you would have to pay an hourly charge to the service provider. However, sometimes, agencies also resort to this model for add-on efforts or short-term campaigns.
Project-Based Digital Marketing Packages
In the project-based model, an overall project-based cost estimation is done, which may have a step-wise payment plan. For example, 25% during the commencement of the work, and the remaining in multiple stages. The actual digital marketing cost depends on the project scope, available budget, and campaign goals.
Average Digital Marketing Cost in India
In general, the average digital marketing cost hovers between 3 Lakh and 70 lakh annually. A majority of businesses are willing to spend between ₹15,000 and ₹50,000 per month. On a monthly basis, the digital marketing cost stands between 18 Lakh and 70 Lakh. However, in the case of project-based costing, the annual cost ranges between 3 lakh and 40 lakh.
Digital Marketing Price List
Looking for a digital marketing proposal to use digital marketing in India?
Please check the Digital Marketing Quotation below to know how much you should expect to invest in Digital Marketing Services in India.
The digital marketing pricing chart below has three packages for different stages of business, so have a look at the given pricing for digital marketing and plan your digital marketing budget accordingly.
Feel free to contact us to get a custom digital marketing proposal for your business right now!
What Are The Factors That Determine Digital Marketing Pricing In 2026
Search Engine Optimization
Do you know over 60% of marketers believe SEO to be the key to growth in the online arena? Don’t you think the same?!
If you want your website to rank #1 in Google search results and increase its web presence then SEO can do this for you.
With SEO, you can increase your website’s search engine rankings and get leads from organic rankings without spending any money on pay-per-click services. SEO can drive high-quality traffic to your website, increasing conversions and goal completion.
Whether you’re a new entrant in the market or an established market player, SEO is not only necessary but an essential part of your overall Inbound marketing campaign or online marketing strategy and can increase your internet marketing package cost.
SEO companies will optimize your keywords to make sure your website appears when someone searches for your service-related keywords. Keyword optimization helps your website make it relevant for your brand and service-related keywords.
SEO costs depend mainly on the number of keywords and the level of targeting. If it’s a local search optimization SEO campaign, then it may cost less than eCommerce SEO or national SEO campaigns.
This is because an SEO package is based on the number of target keywords. After hiring an SEO agency, it’s time to automate your lead generation with the help of CRM.
Search Engine Optimization Services Include
- Website Audit & Page Optimization
- Keyword Research
- Content Optimization
- Conversion Rate Optimization
- Content Creation
- Rank Monitoring & Reporting
- Competitor Audit
- Link Analysis
- Content Marketing
- Website Speed Optimization
- Website Design Improvement
- Link Building Services
Our Monthly SEO Packages
The cost of RankON’s SEO Package is very affordable. At RankON Technologies, we offer three SEO packages: Basic, Advanced, and Enterprise. These packages increase your web presence in search engines, with options for up to 10 keywords, 20 keywords, and 40 keywords, respectively. The charges for these SEO packages are:
Bronze
₹ 25,000/Month
Silver
₹ 40,000/Month
Gold
₹ 55,000/Month
Click on the link for more details on SEO services from RankON Technologies.
SEO Pricing Model and Related Cost
Below are the expected costs SEO costs by SEO pricing model.
SEO Model | Cost |
Fixed Price | $1500- $25000 Per Contract |
Project-based | $5000 – $30000 Per Project |
Hourly | $100 – $250 Per Hour |
Monthly | $1500 – $5000 Per Month |
SEO Cost As Per The Business Size
Here are the SEO costs given the size of a business.
Business Size | SEO Cost |
Startup | $750 – $1500 |
Small Business | $1500 – $3500 |
Medium Business | $1500 – $5000 |
Corporate | $5000+ |
The size of your organization and the scope of the services you need will determine how much you have to spend on SEO.
Although SEO prices vary from agency to agency, it’s crucial to keep in mind that, with regard to SEO services, you frequently get what you pay for.
One simple rule is that the bigger your website, the more elaborate your SEO project will be, which means the more you would have to pay for SEO services.
Tip:
Since SEO is a long-term process, it is advisable to opt for a monthly retainer model for your SEO efforts. This will keep your website active and updated, ultimately helping you achieve better search engine rankings.
What To Add To Your Current SEO Strategy in 2026?
- Artificial Intelligence will play a larger role in SEO. A new Google algorithm, known as RankBrain, which has the ability to learn, will play a crucial role in determining a website’s rank. You will need to optimize your website for RankBrain. But, how? You need to have well-organized and meaningful content on your website that can engage users.
- Voice Search is going to grab popularity. Thus, you will need to optimize your website for voice search by considering and incorporating keywords and phrases that people use in their everyday lives.
- Mobile Friendliness is going to gain more importance than ever. In 2019, Google introduced a Mobile-First-Indexing policy, which prioritised the mobile version over the desktop version. So, make sure your website is optimized for mobile.
- Content with over 3,000 words will receive more traffic, more shares, and, of course, higher rankings.
Pay Per Click Marketing Services
Do you know that paid ads account for an 80% hike in brand awareness? Would you ever mind getting such exposure?
If you want to get quick traffic to your website, even if it costs you some extra money, PPC advertising is a must-have marketing plan in your internet marketing package.
Utilizing these digital marketing strategies, you can effectively advertise your business to your target audience, generate high-quality sales leads, and drive significant revenue. According to the PPC working model, you are charged for every single click on your ads, which is why PPC marketing offers a good return on investment.
In other words, PPC Services can be referred to as Google Ads that you see on the search results page, and they help you to show your ads to your target audience.
This technique is a great lead generation strategy for achieving impressive traction and conversions in the early stages of the sales process, as well as for established players who want to maximise the effectiveness of paid advertising channels.
When it comes to choosing a PPC package, there are a few things that decide the cost:
- Landing Page Creation
- Number Of Keywords
- Number Of Campaigns
- Conversion Rate Optimization
- Targeting
- Quality of Ads
- Remarketing
- Type of Ads
Cost of our PPC Marketing Packages? RankON Technologies has primarily three PPC packages for its clients – Bronze, Silver, and Gold:
PPC Cost
PPC expenses are influenced by aspects specific to the company, such as its size, sector, strategy, and ad network. PPC management, which comprises ad spending, PPC tools, and PPC services, will get monthly investments ranging from $300 to $100 million (or more) from businesses. Businesses should anticipate typical PPC charges of $2.59 per click and $3.12 for every 1000 impressions when PPC management is not involved.
Below is the average PPC handling cost for companies of different sizes.
Company Size | Average PPC Cost |
Small | $1000 – $10000+ / Month |
Medium | $10000 – $500, 000+ / Month |
Enterprise | $500,000 – $100, 000, 000+ / Month |
THINGS YOU SHOULD ADD TO YOUR CURRENT pPC MARKETING STRATEGY IN 2024
- Articulating ad messages more nicely will become even more important in 2026. You need to have a perfect piece of the message to engage customers.
- Targeting the right audience will be key to achieving better PPC results in 2026. You will need to take a new approach and think of engaging the right audience.
- Automation will be utilized to save time and differentiate your business from competitors.
Social Media Marketing Services Cost
“66% of Marketers have perceived lead generation benefits from social media! Did you realize the same?“
Social media marketing services help your business generate leads quickly by running paid advertising campaigns on social media channels.
You can run many types of campaigns. It can be lead generation, brand Awareness, page-like campaigns to gain followers quickly.
In any digital marketing strategy, Social media marketing remains an inherent part, and companies set aside a separate budget for this. The most commonly utilized platforms for social media marketing and advertising services are Facebook, Instagram, Pinterest, LinkedIn, Twitter, and YouTube.
At RankON Technologies, we offer a comprehensive range of SMM services to meet our clients’ diverse digital marketing needs.
Our social media marketing packages include a Bronze package capped at ₹20,000 per month, a Silver Package at ₹30,000, and a Gold package at ₹50,000 per month, which includes everything you need to maintain a dynamic social media presence.
Also Check: How To Promote A Facebook Business Page?
Social Media Marketing Channels
Youtube
Our Social Media Marketing & Management Packages
Cost of Social Media Marketing Packages of RankON Technologies are given below:
Small Business
₹ 20,000/Month
Advanced Business
₹ 30,000/Month
Enterprise Business
₹ 50,000/Month
The more effective the social media marketing strategy and business presence you want on social media channels, the larger the marketing budget you should allocate. In short, “More Money More Leads”.
Facebook Advertising Plans
Get More Leads and Conversions With Our Facebook Advertising Packages. Click To View Packages
YouTube Advertising Plans
Increase your followers and leads from YouTube Promotion. View Our YouTube Packages Now!
Twitter Advertising Plans
Increase your followers and leads from Twitter Promotion. View Our Twitter Packages Now!
Instagram Advertising Plans
Increase your followers and leads with Instagram Marketing. View Our Instagram Packages Now!
Social Media Optimization Services Cost
Social media optimization services help you to optimize your social media profiles like Facebook, Instagram, LinkedIn, YouTube and Pinterest to engage your customers and build better social media trust. Social media optimization helps you increase your online visibility if done perfectly.
When you hire any social media optimization agency to empower your social media strategy, you have to pay for social media optimization services too.
Most companies plan regular postings on their social media profiles and conduct necessary research to increase engagement with customers and followers, thereby enhancing brand reliability.
A proper social media optimization strategy helps you to increase your brand visibility in the long run.
Also Read: Catchy Facebook Post Ideas
How Much Does Social Media Optimization Services Cost?
Social media optimization pricing also depends on factors like quality of images, the number of postings and how much research your social media agency is going to put.
RankON Technologies social media optimization packages start from 20K per month to 50K per month.
Email Marketing Services Cost
89% of Marketers use e-mail as the chief channel for generating leads…Are you one of them?
Email marketing is an important part of any digital marketing strategy, and it can increase the budget of your online marketing package.
Email marketing can amplify your revenue growth and increase the number of conversions due to its impressive ROI. That’s why more than 85% of businesses make use of email marketing plans for lead generation.
Email marketing services from professionals will help you get increased conversions. Email marketing service pricing will also vary from agency to agency, so it’s better to compare the email marketing pricing and choose the best plan to increase your conversion.
EMAIL MARKETING STRATEGY TO INCLUDE IN 2026
- Customer Experience is going to play a vital role in Email Marketing. Providing a good customer experience means that the experience during all times of contact matches the individual’s expectations.
- Personalization would hold even more importance than ever. You will need to search for more engaging and attractive ways to interact with your customers.
- When curating emails, it’s essential to prioritise customer-centricity. Ensure your emails are customer-focused.
Website Design & Maintenance Services Plans
Do you know that over 45% of business owners believe websites to be the #1 element for determining a business’s credibility?
Without a website, digital marketing is nearly impossible, so we had to mention this service. You may need some website design-related upgrades when you plan to use digital marketing for your business.
Therefore, you may need a website maintenance plan from your web development company to keep your website up to date.
If you are not getting quality leads, then you may have to change your website appearance to increase user experience and conversion rate, and this is where your web development company helps you to increase conversion rate optimization by optimizing your landing page.
WHAT TO CARE FOR WHEN BUILDING A WEBSITE IN 2026?
- Single-page applications are high on-trend. It provides a fairly natural environment for users. Additionally, it can efficiently cache local data and operate effectively in low-speed network connections.
- In 2026, animations, transitions, and graphics will hold utmost importance. You need to embrace Motion UI Technology to rejuvenate your UI interface.
- For extreme levels of personalization in websites, AI will be used. With statistical and cognitive AI analysis, the websites will gain the ability to process information.
How To Calculate Digital Marketing ROI In 2026?
Return on investment is simply a comparison between the revenue generated by a digital marketing campaign and the expenses incurred in designing and implementing the campaign. The ideal ROI is one that is as high as feasible.
ROI is often calculated as (Net Profit/Total Cost)*100.
However, if you don’t have any objectives or goals, use faulty data and statistics in your calculations, measure the wrong key performance indicators (KPIs), or are unsure of what you’re monitoring, the return-on-investment estimate won’t mean anything.
Content Writing And Marketing Services
“More than 70% of marketers actively invest in Content Marketing. Don’t you do the same?”
Content marketing services help you to increase your online reputation and brand visibility. High-quality content helps you to increase your website traffic from search engines and other marketing platforms.
Content strategy is a key component of your digital marketing strategy, and it will also increase the cost of your digital marketing quote. If you want high-quality content writing, consider hiring a professional content writing agency for effective content planning and execution.
Content is the king these days, and high-quality content can increase your brand visibility and corporate reputation.
You can ask your digital marketing agency to create a custom package for your content marketing strategy. Quality content can leave a positive impression on your target audience.
- You need to create better content that’s all-inclusive to a variety of topics. For Example, If you’re in the fashion industry, you will need to write about everything that’s in trend or off-trend and everything.
- To enhance your brand’s visibility and increase engagement, you should incorporate high-quality images into your content.
- You need to have interactive content on your website that attracts visitors’ attention and connects them with your brand.
Factors that affect Digital Marketing Cost
With digital marketing becoming increasingly competitive, companies are seeking ways to enhance their online visibility while keeping costs low. The cost of digital marketing can vary significantly depending on the type and size of your business, as well as the strategies you choose to employ. Before creating a digital marketing plan, it’s essential to understand the factors that influence cost.
The most significant factor in determining how much you’ll pay for digital marketing is the budget itself. You need to set aside enough money to cover all aspects of your strategy, including ads, design, development, copywriting, and analytics. Additionally, if you’re outsourcing any services like web design or SEO optimization, these will also add up over time. Finally, don’t forget about the cost of tools such as social media management software and email automation platforms, which can help streamline your marketing efforts.
Here are a few factors that affect the cost of digital marketing campaign packages.
Audience Selection
Among all the factors, this holds the most significance. Here, the audience is judged on the basis of gender and demographics. For example, the cost of running search ads varies depending on the people you want to target.
So, don’t be surprised if you notice that running a particular ad in two different regions costs you differently.
Expected Results/Goals
On the other side, if you’re not in a hurry to get results, you can choose a regular SEO and SMO plan and continue witnessing gradual results.
Business Stage – Initial Or Established
If you’ve just started your business and want to give that strong push at the first level, you may be compelled to pump in more funds to get the traction.
However, if you’re an established player and have earned a great market reputation, you may continue doing those regular chores. However, this could be vice versa too, especially if you’re short of funds at the initial stage.
Seasonal Business
However, if you’ve seasonal business, it makes complete sense to augment your marketing costs for that specific time period. For the rest of the time, you can keep doing the regular job with the allotted digital marketing budget.
Business Type
No two industrial sectors are the same, and neither are their marketing budgets for digital channels.
For example, if you’re an FMCD where maintaining a healthy customer relationship is key to success, you need to allocate more funds for the same.
On the other side, if you’re a B2B product supplier where offline connections hold the key, there seems to be no logic to spend heavily on digital marketing.
Apart from this, your spending capability is what drives you to embrace digital marketing up to a certain level.
Local Or National Business
This factor is quite understandable. The more regions you want to reach out to, the more marketing budgets you would need.
For a local business, an average marketing budget for a small business is enough, whereas if your business is present nationwide, a small business marketing budget may not be enough.
Though there are several factors that affect the digital marketing cost, like the agency you choose to work with, any additional service you buy, the complexity of your business and others, the above-mentioned factors are the most important ones and must be taken into account while deciding a reasonable internet marketing package.
We have worked on many digital marketing campaigns and have proven results. We have helped a lot of businesses, and we have a high client retention rate. We can show you what we have achieved in the past few years.
Looking for Affordable Digital Marketing Packages in India?
RankON Technologies is a leading digital marketing company in India. We offer affordable digital marketing services for businesses worldwide at great prices. Contact us today to get an instant quote.
FAQs About Digital Marketing Packages
SEARCH ENGINE OPTIMIZATION: Approximate AverageCosts Lies between 10K To 25K A Month
PPC MARKETING: Approximate Average Costs Lies Between 8K to 25K a month
SOCIAL MEDIA MARKETING: Approximate Average Costs Lies Between 12K to 25K per month
These are:-
Business Size(Small, Medium or Large)
Business Goals
Years of Business Establishment
Services/Products
Strategy Complexity
Digital Marketing has never disappointed any industry. It has brought maximum benefits to several business owners at a price they can afford.
Let’s Take An Example Of A Fitness Professional
A fitness professional can utilize every constituent of digital marketing to its fullest.
Let’s See How:
SEARCH ENGINE OPTIMIZATION: He/she can get high rank of his/her fitness training center by through Keyword Optimization
PAY PER CLICK ADVERTISING: During vacations, he/she can grab more customers by running paid Ad Campaigns on Google
EMAIL MARKETING: Can showcase his/her business to more and more trainees by sending them mails
SOCIAL MEDIA MARKETING: He/she can optimize profile on Social Media and Run Paid Ad Campaigns
CONTENT MARKETING: Can spread fitness awareness to people by the help of blogs, videos, e-books books to promote your business
Digital Marketing can drive tremendous results to the following industries:
- Apparel
- Automobile
- Beauty
- Education
- Employment and job training
- Finance and insurance
- Fitness
- Home improvement
- Healthcare
- Industrial services
- Real estate
- Retail
- Technology
- Law
- Cleaning
- Travel and hospitality
