whatsapp product catalog

WhatsApp Product Catalogs Feature For Small Businesses

WhatsApp the biggest messaging platform took a vast step and rolled out the “product catalog” feature for WhatsApp business app.
This new feature will allow the business users to showcase their product’s photos and videos on the WhatsApp that can help them to grow their business more.

As explained by WhatsApp-

“Catalogs are a mobile storefront for businesses to showcase and share their goods so people can easily browse and discover something they would like to buy. “

Business owners can add information about their products and share them with their customers. These details include:
  1. Price
  2. Size
  3. Fabric
  4. Product Code
  5. Any other necessary Description

As explained by WhatsApp-

“Previously businesses had to send product photos one at a time and repeatedly provide information — now customers can see their full catalog right within WhatsApp. This makes business owners look more professional and keeps customers engaged in the chat without having to visit a website.”

Steps To Use A Product Catalog Feature On Whatsapp Business:

Step 1: Open the WhatsApp Business app and click on the three dots at the top right corner

whatsapp catalog feature

Step 2: Then click on settingsBusiness Settings

Whatsapp Product Catalog
Step 3: Tap on the Catalog option
Whatsapp Product Catalog
Step 4: Then you will be directly redirected to the Catalog Manager page. There click on the Add Product or Service
Whatsapp Product Catalog
Step 5: Once you have added your product, you need to add images/videos and other information like product price and name.
Whatsapp Product Catalog

Step 6: Down there you will find an option of more fields where you can add more details about your product like description, product code, your website link, etc.

Whatsapp Product Catalog

Step 7: After finishing it click on the save button.

Whatsapp Product Catalog

Step 8: Once you have saved your information, you obviously want to share the catalog. For this go to chat, click on the attachment. There you will see the catalog option. To share it with your customers, tap on it.

Whatsapp Product Catalog

As explained by WhatsApp-

“The Catalog feature is available today to businesses using the WhatsApp Business app on both Android and iPhone in Brazil, Germany, India, Indonesia, Mexico, the UK, and the US,” it said adding that it will be rolled out in other parts of the world soon.


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Alok Tiwari

Alok Tiwari

Hey Reader! Thank you for reading RankON Blog. My name is Alok and I have been working as an SEO expert for past 7 years. I enjoy learning new search engine updates and techniques. I have worked with many big companies to help them to increase their organic traffic and conversion. If you have any specific questions then you can contact me anytime. Also, don't forget to subscribe to our newsletters to find latest SEO and digital marketing tips. Keep Learning & Keep Growing! Alok

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