Characteristics of a User-Friendly Website
Everyone knows that a website is one of the most important aspects of a successful business. And its features make a website good for long run. So, today we are going to know about features of a good website in detail.
The World Is Full Of Options
First Impression Is the Last Impression
What Are The Factors to Make a Website Good?
Usability: Make Your Website Easy To Use
It is the first yet most important features of a good website.
The answer is pretty clear… It’s definitely NO.
Below are the website characteristics which have a huge share of the website’s usability.
A Web Host provides the services and technologies needed for the website to be viewed on the Internet.
The websites with SSL Certification are more trustworthy and can protect important information. This is one of the most important features a website must have.
Example :- https://www.rankontechnologies.com/
Quick Load Time
Time holds the utmost importance. As per GT Metrix, average loading time of any website is 7.3 Seconds. if you are missing this feature then you are killing your website productivity.
Mobile Friendly /Responsive Design
Nowadays a huge share of the population use handsets or other different gadgets for making the search. Your website must have this feature so people can enjoy your website on different devices.
For that reason, ensure that your website is adaptive to every screen size.Thus feature makes a website great for search engines and your users too.
if we are talking about features of a great website then website navigation is one of the most important features your website must have to do better when your visitor opens it. Make sure that all the menus are aligned and customized appropriately.
Good User Interface
This is one of the most important website characteristics of a good website.
Focus on Content Structure
Social Profiles Linking
A website must have all the links to its social media profiles..
With this feature, a visitor can easily know the praiseworthiness of your business by visiting your social media profiles. You can also make use of social media plugins to show your recent posts on website for better user experience.
Click to Call Feature
Through this feature, any visitor accessing your website via a mobile phone can immediately make a call to you. To make your website optimized for this feature, you can place links on your email, phone, skype, whatsapp and other communication channels so your users can easily call or contact you. Your website must have this feature for better user experience.
Contact Form and Clear Contact Details
A good website contains a contact form on every webpage. if you can’t use contact form on all the pages then try to make it easily searchable for users so they can contact you easily.
Show Past Clients Testimonials
A good website is one that runs on all browsers. You can check your website manually on different browser like Chrome, Mozilla, Opera, IE etc to check its compatibility. Don’t ignore this feature!
Custom 404 page
To avoid this problem, a custom 404 Page should be built which is responsive in nature, and from that page, a user can easily navigate to other pages of your website with the help of menus.
Content: Make Your Website Easy To Understand
SEO Optimized Content
Focus on LSI words
Build Authoritative Pages
SEO: To Make Your Website Be Found Easily.
Is this going to work?
NO….Not at all.
Then, What does actually help?
The SHORT and SIMPLE answer to this is,
TIME IS MONEY
Short and SEO Friendly URLs
This feature lets you measure your advertising ROI as well as track your video and social networking sites.
Google Search Console Setup
Search Console tools and reports help you measure your site’s traffic and performance, fix issues, and make your site gleam in Search results.
Fix Important Onpage Errors
Use proper H1, H2, Meta Tags
No Deep Linking
Important Pages should be easily accessible and should not be more than 3 click away. You can also place most important pages in header or footer menu.
Use Schema Markups
This feature tells search engines about your page content which in turn can affect your search engine rankings.
Thus, these were the features that a good website must have. All this can give you an SEO optimized website with better user experience, and high- quality content.